People with Periods React

As a producer at Diva, I created the content series "People with Periods React." Inspired by the controversy surrounding the animated film "Turning Red," I realized the lack of reviews from individuals who actually experience periods. Recognizing the importance of centering their voices, we started by having the Diva team react to negative reviews and expanded the concept to cover facts, myths, and historical aspects of menstruation. The series evolved further when we took it to the streets of downtown Toronto, capturing the reactions of people with periods to the launch of our Diva Disc. This TikTok content became some of our most engaging and popular material.